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New businesses

Support of 40 intrapreneurial projects within Leonard


Context and need

  • We designed an intrapreneurship program for Leonard:Paris
  • The program consists of 4 months of coaching to prepare the intrapreneurs for the internal investment committee
  • Our mission:
    - Transform ideas into business by coaching intrapreneurs
    - At the same time, help them build their skills and create synergies with the relevant entities of the group

Approach and methodology

  • Implementation of methodological tools: roadmap, business canvas, business plan...
  • Definition of a pedagogical program and formats (playbooks, masterclasses, workshops, etc.) to reinforce the entrepreneurial skills and posture of intrapreneurs


  • 1 Entrepreneur in Residence per project, who accompanies the project and coaches the entrepreneur
  • 1 Program Manager to manage the project
  • Creation of a fertile ecosystem: mentors, experts, sponsors


  • 15 projects funded and accelerated
  • 8 projects funded and integrated into BU
  • 20 projects in praised in feedback
  • 7 intrapreneurs promoted internally